Look out for Stanley’s brand new Sunshine Vibes collection hitting Target shelves near you! Along with the Sunshine Vibes Collection there is also the newest Patio Party Collection. Just ahead of summer, Stanley’s new collections, exclusive in Target, are estimated to be a big hit! First up is the new Target-exclusive Sunshine Vibes Collection. The new collection has new bright colors and designs with pops of color, the colors include: Poppy, Aquamarine, Marigold, Cobalt and Summer Plaid, which is a white base with a colorful design on top. The collection is inspired by “the coming sun and sand of the summer season” stated the 101 year-old company. The Sunshine Vibes collection came to Target March 24th in stores and March 27th on the Target website.
In addition to the new colors of the TikTok popular 40-ounce tumblers, there are smaller tumblers and bottles in the new collection. Here is what the collection includes: IceFlow Flip Straw Tumbler, Quencher H2.0 Flowstate Tumbler, and the All Day Slim Bottle.
There is another new collection being launched exclusively in Target stores on March 24 and on the Target website on March 27. This new collection includes the debut of Stanley’s latest inventions, the All Occasions Can Chiller, Stay Chill Pitcher, Stay Chill Stacking Pint, Everyday Go tumbler, and the Easy Carry Outdoor Cooler.
So we all know that the limited edition, Target-exclusive Valentines collection was a big hit. Shoppers jumped to get these tumblers, in some cases quite literally. The evidence was in hundreds of TikTok videos that showed people lining up outside of Target stores waiting to run in and grab the limited edition cups as soon as the doors opened. Other videos showed
the chase to get to the Valentines display and many shoppers tripping and falling on the way. So far the new collection doesn’t seem to be as big of a hit as the valentines collection, there were no lines, no waiting outside the store for hours, no pushing and shoving to get the last Stanley, who knows maybe the trend is dying down just a bit. Either way the Stanley’s will forever be known as the cup that broke the internet in 2023.